Facebook

Well of course the facebook page should post current events going on with the kickstarter updates such as what the community has voted on,IGA showing us some cowboy moves,Possibly show off your podcasts,once every few days show off some community artwork,talk about throwbacks to some of the other earlier IGA games

Honestly its a good idea because it starts to help get people involved who did not donate to the kickstarter and can help gauge interest down the line and hype the game up for when it gets finally released,of course i'll always state that those who donated to the kickstarter campaign would get a priority in their voice heard in the case you want to involve others in any events

I'd have to agree with a lot of what Vampire and purifyweirdsoul said. Facebook is a necessary evil for pretty much anything's marketing, branding, and promotion nowadays, but I'd like to see it used for reaching out the general crowd and lighter discussion.

I started following the Bloodstained Facebook page during the Kickstarter campaign and that became my main source for updates and announcements, but completely forgot about it until a few days ago when it popped up as a suggested page when I was searching for something else. The marketing-oriented part of my brain says something really, really needs to be done about that in order to avoid falling off people's radar, especially since there have been some Kickstarter projects I backed and forgot about entirely.

As for what should be posted on it, I'm thinking along the lines of:
-providing links to the updates on Kickstarter instead of re-posting and re-formatting them for Facebook. (e.g. "Update 37: Miriam goes to Camp" is now live on Kickstarter <insert URL here>).
-announcements when new poll/survey emails go out and when they're about to expire
-"update updates" like the ones Mana, Steve, and Dan mention in the shoutbox
-links to new interviews and articles
-links to old interviews, campaign streams, and Ask IGAs people may have missed out on
-occasional reminders of the features/stretch goals that will be in the game
-fun stuff from around the office (things involving donuts, videos like the one involving IGA and the umbrella that was mentioned a few days ago, boring stuff with a tiny detail about Bloodstained in the background)
-cheats/codes once Bloodstained comes out
-contests
-community podcast updates
-hand-picked fanart
-notable/cool/well-made gameplay videos from fans once the beta comes out (e.g. speedruns, glitches, fun stuff people wouldn't normally do)
-directing traffic to the forums for heavier discussions or forum events/games.

I also have a list of things to "please don't" for the Facebook page.
-Please don't post memes or try to drum up likes or shares (e.g. "like for yes, share for no", "share this if you backed Bloodstained"). I have a feeling the average Bloodstained fan will be part of an older demographic that either won't be interested in, or will be totally sick of, things like that.
-Please don't write social media or Kickstarter updates in first-person. It feels unprofessional since whoever is managing the page is supposed to represent a company, game, or brand. It also annoys me greatly when people write "I" on social media pages for things I'm not a super hardcore fan of and I have no clue who they are. It's better to write in third-person. But if it's easier to write a particular post or status update in first person than third person, take some time to introduce yourself (e.g. "This is your community manager, Mana!" or "This is Mana, your community manager!") so general fans will know who's writing.
-Please don't use cutesy-wutesy ASCII emoticons. ^__________^
-Please don't spend more time than necessary dealing with jerks when answering questions or explaining why things about Bloodstained are the way they are. That time can be better spent helping other people.

Oh, ASCII stuff like that should get a pass because it's not cutesy-wutesy at all. It's totally brutal and metal ASCII that's blacker than the blackest black times infinity.

Would be good to get Mana's input on the matter. That Facebook page has 25k subscribers. One or two updates could mean more people finding out about Bloodstained which equals sales.

I suppose it's because Mighty No.9 was the first of it's kind....I think. Bloodstained is a similar story so it wasn't as big for some people.

Only one thing that comes to mind is that comments made by people on facebook, youtube, neogaf and such should not be taken too seriously. On facebook for example, it is easy for anyone to post just because of the boredom or hate, non-backers and maybe people who want other kind of games. People who care about Bloodstained come to the community forum, many of them may just be reading posts. Other backers check the kickstarted page and comment on the updates. So, facebook could be great for spreading news and promotion, but the comments section cannot be taken seriously and as something relevant.

Thanks for the heads up purifyweirdshard .

I've showed the facebook account to IGA and we confirmed that it was not his account. He has his own personal facebook account and we have an official Bloodstained facebook page made by Fangamer. This account looks generally harmless but we have reported the account just to make sure there's no future confusion.